Preen x Kornit Fashion Week

My Beautiful City

 

To mark the beginning of another exciting London Fashion Week, we spotlight an inspiring fashion event hire from 2022, featuring GH props.

 

 For their Resort 2023 presentation, the London-based brand Preen partnered with Kornit Digital to produce a romantic slumber-party inspired collection, entitled 'Breakfast in Bed', featuring sustainable printing techniques.

 

 

 

 

 

 

 

 

 

To compliment the designs, an immersive installation, featuring an array of characterful GH bed frames and headboards were used as the central set design; with models laying lavishly amongst colourful patterned quilts and cushions- including supermodel icon Daphne Selfe.

 

Here, the aged texture of our French vintage blue metal bed frame contrasts beautifully with Preen's colourful textiles.

 

 

We always admire the inventive way our clients are able to transform the look and feel of our rental collection.

Utilising two grand interiors at the London Freemasons' Hall, Creative Production company, My Beautiful City, creates a hazy dream-like atmosphere; as one by one, models drift into the majestic setting whilst poetry is softly spoken. Draped in frills and floral garments inspired by nightwear, the models take their final resting pose on our melange of antique beds; as viewers we are beckoned to our eternal slumber.

 

Check out more of our characterful bed collection here.

 

 

 

 

 

 

 

London Fashion Week 2022

Preen x Kornit Digital- Resort 2023

Creative Production and Direction by My Beautiful City 2022

Photography by Haydon Perrior

Location- The Freemasons Hall

 



Credit to Grima Jewellery Limited

 

 

 

 

 

 

 

 

 


Isamu in his studio.

 

 

 

 

Isamu championed accessible artwork for everyone and visualised his sculptures being appreciated in the homes of the general public - after all, who doesn't love a bit of mood lighting?

 

 

 

 

 

 

 

 

 

 

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